Camp Kinneret aims to build better people and build skills for life. They call their camp a child centered program, whereas the campers call it “the best summer ever!”
Challenge: In order to create a great environment for their campers and staff, the owner of Camp Kinnert needed an informative packet to attract, inform, and retain potential councilors.
Solution: The camp’s employees vary in age, so I leaned into the fun colors and illutrations of their branding while also cleanly organizing information which added a necessary touch of maturity and helps digest the information.
Creative stack: Indesign, Illustrator, Photoshop
Design role: Concept creation and total execution including layout, colors, and overall design.
*Magazine mock up file by user17882893 on Freepik and mascot illustrations provided by client